Our company was founded in 1977. Our founder, Giulio Valsecchi, approached the Italian market with a patented and unique product: a brush with wooden pins. The choice of wood as the material was inspired by its specific properties that enhance the hair’s beauty, health and volume.
Our products are entirely made in Italy and our production criteria are controlled and certified. Unlike plastic brushes, which are normally defective, polluting and damaging to the hair, we use natural wood and pure rubber to ensure gentle brushing that protects and fortifies the hair.